[1]龙 鑫,孔邻润,朱 芳,等.基于微信公众平台的狂犬病健康教育材料设计[J].医学信息,2020,33(20):4-6.[doi:10.3969/j.issn.1006-1959.2020.20.002]
　LONG Xin,KONG Lin-run,ZHU Fang,et al.Rabies Health Education Material Design Based on WeChat Official Platform[J].Medical Information,2020,33(20):4-6.[doi:10.3969/j.issn.1006-1959.2020.20.002]
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基于微信公众平台的狂犬病健康教育材料设计()
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医学信息[ISSN:1006-1959/CN:61-1278/R]

卷:
33卷
期数:
2020年20期
页码:
4-6
栏目:
出版日期:
2020-10-15

文章信息/Info

Title:
Rabies Health Education Material Design Based on WeChat Official Platform
文章编号:
1006-1959（2020）20-0004-03
作者:
龙 鑫; 孔邻润; 朱 芳; 等
（1.首都医科大学燕京医学院预防医学学系，北京 101300； 2.北京市体检中心，北京 100077）
Author(s):
LONG Xin; KONG Lin-run; ZHU Fang; et al
(1.Department of Preventive Medicine,Yanjing Medical College,Capital Medical University,Beijing 101300,China; 2.Beijing Medical Examination Center,Beijing 100077,China)
关键词:
狂犬病; 健康教育; 微信公众号; 媒体材料
Keywords:
Rabies; Health education; WeChat official account; Media materials
分类号:
R473
DOI:
10.3969/j.issn.1006-1959.2020.20.002
文献标志码:
B
摘要:
微信公众平台是近年来发展较为迅速的传播平台，为传播狂犬病预防知识，本文通过需求分析、内容确定、内容通俗化、实施及评价4个步骤进行基于微信公众平台的狂犬病健康教育材料研发。总结狂犬病健康教育材料的文章特征、传播要素、临床特点、预防措施等模块及知识点，并应用原创插画、多色分级表格、打油诗、类比模型等通俗化形式进行展示，旨在为狂犬病的预防提供帮助。
Abstract:
The WeChat official platform is a relatively rapidly developing communication platform in recent years. In order to spread the knowledge of rabies prevention, this article conducts the research and development of rabies health education materials based on the WeChat official platform through four steps of demand analysis, content determination, content popularization, implementation and evaluation. The article features, communication elements, clinical features, preventive measures and other modules and knowledge points are summarized, and displayed in popular forms such as original illustrations, multi-color grading tables, oil poems, and analog models, aiming to provide help for rabies prevention.

参考文献/References:

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更新日期/Last Update: 1900-01-01